Do you know what a custom sticker is? Yes, this type of sticker is a sticker that we make ourselves, maybe with the help of a graphic designer at your nearest printing shop. The things that you need to prepare when you want to make these stickers are what message you want to convey. Are you trying to promote a product, service, or something? After you get what you want to convey, then you can then look for what kind of representative image is suitable for your brand. There are a few other things you can use as tips for creating custom stickers, which will eventually lead you to a fast-growing brand. If you are interested in this type of article, you should definitely read it to the end.
1. Saw As Much As Sticker References
In order for you to make your own unique sticker, you have to be you, your own authentic logo. So, you need to know and see what people are using. This can be the picture, the writing, fonts, colour, layout, etc. That way, you have a firm grip on what to put on your sticker design without copying other brands.
When you are about to launch a product, you can collaborate with other brands that are in your similar target market. You need to be able to analyse which brands are hype, then offer collaboration with them. This will be an epic collaboration that increases brand awareness and traffic and engagement. So, in business, you don’t always have to be number 1, instead, we have to collaborate with other brands.
If you collaborate with other brands, then you will be forced to be creative and innovative in terms of modifying your stickers. You can combine the current season product logo with other products that you want to collaborate with. You need to pick any part of the logo that could be modified for the current season, you can refer the theme of the logo to any specific point in your sales history.
4. Colour Matching
Colour matching is very crucial in making sticker designs. This will determine whether your sticker can be included in the attractive category or not. So, you are advised to choose the right colour by making several alternatives choices, then you compare the colour alternatives side by side. Also, invite some of your friends or your family to share their opinions. Because we can assume they are potential customers who will buy your product.
5. Finishing Materials
Choosing materials for finishing stickers may be a little confusing if you have little information about what materials can be used. It’s different if you are a little familiar with several types of stickers that can used for sticker printing in Singapore. But don’t be confused, you can consult with the printing shop of your choice to communicate what type of sticker is most suitable for you to use. You can tell him where the sticker you want to put it on, how big you want it, a shiny finish or matte finish, that type of thing that you should consult. Good luck!